Category: Mobility in Retail
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Mobility enhancing Retail Customer centricity
Mobile device multiplication among store associates, floor managers, back office and supply chain workers — and, perhaps most importantly, customers — has accelerated rapidly. For forward looking retailers who are focused on customer centricity, mobile tech integration has become the propelling force. Extension of enterprise applications to mobile devices is helping retailers achieve timely data…
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Mobile eCommerce steps up Footfalls in Retail Stores
There’s just no escaping the fact that in the retail environment of today, attracting and keeping customers increasingly revolves around an enterprises’ ability to interact with and attract shoppers from across an ever expanding spectrum of contact points. The growing and most dynamic of these are electronically generated. The revolution that has swept through the…
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Simplyfying Retail for Electronics & Digital Stores
Mobility is indeed a buzzword these days and the biggest beneficiary of this boom is the retail industry. Powerful, feature rich Smartphones & tablet devices in the hands of the consumers coupled with much improved Internet technologies are forcing the retailers to adopt mobility in their business environment. Retailers are today extending brand & product…
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How to increase Sales and Customer Loyalty in Mobile Marketplace?
As the economy slowly begins to return to a state a stability, the large majority of consumers are still feeling hesitant as they begin to wade back into the waters of retail shopping. It is because of the reluctance to spend that most industries have enlisted the help of some kind of retail management system…
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Innovate or Face Extinction
A business needs to innovate or they risk becoming irrelevant. The typical sales model no longer applies for retailers. There’s no doubt that there will always be a need for brick and mortar stores; people need to touch and feel a product before purchasing it. In fact, over a third of online consumers cite this…
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Turning the Mission Shopper into a Loyal Customer – How to improve your Small & Medium Size Retail Business’ Conversion Rate
The ability to consistently attract shoppers into your retail establishment and then convert them into buying consumers is the lifeblood of any retailer. Hopefully, along the way they’ll also end up buying more than initially planned. But as a rough economy and the internet continues to decrease the amount of visits a consumer makes to brick…
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Retailers adapt mobility to remain competitive
Mobility is about transacting real time data at the point of activity and accessing relevant business information whenever or wherever required. In retail this allows more staff to be available on the shop floor, where the customers are, and not at the back office. The benefit of concentrating staff availability in customer facing areas can…